5 Mistakes to Avoid When Using Custom Banner Printing

Introduction

If you want to create a custom banner for an upcoming event or promotion, avoiding common mistakes when using custom banner printing services is essential. Custom banners can effectively get your message out there and attract attention, but if incorrectly printed, they can have the opposite effect. 

This article will discuss five of the most common mistakes to avoid when using custom banner printing services to ensure your finished product is professional and eye-catching.

5 Common Mistakes While Having Custom Banner Printing

Banner printing is beneficial to promote your business or brand, but if it is not done accurately, it can also cause damage. Here are some of the most common mistakes made while having custom banners printed: 

Mistake #1: Poor Quality Design

One of the most common mistakes when printing banners is poor-quality design. Without a well-thought-out design plan, your finished banner may not be as impactful as initially hoped. You don’t have to be an experienced graphic designer to create a great-looking banner; however, you should make sure that your custom banner’s overall look and feel reflects your intended message.

The first step in designing a successful banner is establishing the purpose of your project – what do you want the audience to learn or do? After determining this goal, consider how you would like your message presented visually. Incorporate elements like font choice, colour scheme, images, or meaningful and effective shapes for conveying your desired message.

Mistake #2: Wrong Placement

When planning a design, it’s crucial to think about where the banner will hang or be displayed and then plan accordingly for the design. For example, if a banner is going to be hung above an entrance way, make sure the main part of your message will be visible from below and not hidden when looking up at the banner. 

People should also pay attention to how their designs look from afar; some colours may fade too much in specific lighting, or there may be too much detail when viewed further away. Additionally, one should consider wind resistance when designing banners meant to hang outdoors; avoiding elements that could easily rip or tear due to higher winds is best.

Mistake #3: Low-Resolution Images

Low-resolution images have fewer than 250 dpi (dots per inch) and usually appear pixelated or blurry when printed on large banners. Using high-resolution images will ensure your banner prints look sharp and professional. 

If you are still determining the resolution of your image, it may be beneficial to hire a graphic designer who can help optimise the image for printing on a banner. They understand the exact size requirements for each project and have access to higher-quality stock photos if deemed necessary.

Mistake #4: Inaccurate Colours

Depending on the materials being used, not all colours will look exactly like they do in your digital file. Even if you have chosen a colour scheme you love, it might look wrong when printed or displayed in real life.

To avoid any disappointment or frustration after having your banner printed with inaccurate colours, it’s vital to research colour accuracy beforehand. Talk to your printer about what materials they use and ask for guidance on how specific colours may appear when rendered physically. Please request proof of the final product to ensure you are happy with the result before printing the job at full size.

Mistake #5: Not Working with Professionals

Custom banners can be a fun and cost-effective way to spread the word about your business, organisation, or event. One of the most common mistakes people make when printing custom banners is not working with professionals. 

Printing companies such as local printers or online banner printing services have the proper tools and know-how to create eye-catching designs that will make a lasting impression on potential customers. 

Working with professionals also ensures that the banner material is high quality, lasts longer, and won’t fade over time. Professional printers typically offer design options from their portfolio and custom design work for those who want something unique for their banner printing needs.

Wrap Up

There are many benefits of using custom banner printing. However, knowing the five mistakes discussed in this article is essential to get the most out of your custom banners. Make sure you are utilising suitable materials, researching different printing methods, and considering how your banner will look from a distance when designing it. Keep your design simple and double-check all text before finalizing a design.